A warm welcome home
relaunching A flagship facility
Home Post Production is a full-service post facility based in Manchester’s city centre. Previously part of Streamland Media as Picture Shop North, it was acquired by North Star Media to become the UK’s biggest independent post suite outside London, retaining all 40 staff at its 22,000ft studio facility.
Crafting the message
Clapperboard Communications was engaged to manage the sale announcement, ensuring the transition was communicated effectively to industry stakeholders, media, and most importantly, Home’s existing client roster.
Bringing it home
A clear announcement strategy was devised, encompassing messaging, content creation for Home’s new website and social channels, press materials for regional business and industry publications, imagery, and media outreach:
High profile coverage across industry and regional media, including most-read story on Broadcast Tech
High engagement to drive growth of Home’s new social channels
“Katie helped us find the right tone for the announcement, created great content for our press releases and website, and made sure the news landed exactly where it needed to. We had so many positive messages from clients and industry friends saying that they had seen the news. She really helped us to start this new chapter on the best possible footing.”